eBay Commerce Cookbook: Using eBay APIs: PayPal Magento and More

Take advantage of mobile commerce to generate more demand, traffic, and sales for your products and services. This unique cookbook provides a collection of practical recipes you can put to use in every step of the mobile customer lifecycle. You'll learn how to add features and functionality through a wide set of e Bay APIs-including Magento, Milo, e Bay, Pay Pal, Red Laser, Hunch, and ql.io. Each chapter focuses one aspect of the lifecycle. Author Charles Hudson combines his expertise in web and mobile product strategy with code solutions to help you address product discovery, presentation, payment, order fulfillment, and customer satisfaction. If you have experience with PHP, HTML, CSS, and Java Script, you're ready to roll. Help customers find your product through reviews, targeted search options, and e Bay marketplace listings Customize a Magento storefront and provide customers with a single sign-on option to enhance product presentation Streamline purchases with options such as auto-generating coupons and preapproved payments Automate order processing, extend shipping options, and leverage Pay Pal chained payments to handle multiple suppliers Take advantage of QR codes, produce customer"taste graphs,"� and use ql.io mash ups to provide visitors with social recommendations Additional ISBNs1449320155, 1449343864, 1449343880, 9781449320157, 9781449343866, 9781449343880e Bay Commerce Cookbook: Using e Bay APIs: Pay Pal, Magento and More 1st Edition is written by Chuck Hudson and published by O'Reilly Media. ISBNs for e Bay Commerce Cookbook are 9781449343873, 1449343872 and the print ISBNs are 9781449320157, 1449320155. Additional ISBNs include 1449320155, 1449343864, 1449343880, 9781449320157, 9781449343866, 9781449343880.