Reading Graphic Design History: Image, Text, and Context

ic Design HistoryImage, Text, and ContextReading Graphic Design History uses a series of key artifacts from the history of print culture in light of their specific historical contexts. It encourages the reader to look carefully and critically at print advertising, illustration, posters, magazine art direction and typography, often addressing issues of class, race and gender. David Raizman's innovative approach intentionally challenges the canon of graphic design history and various traditional understandings of graphic design. He re-examines ‘icons' of graphic design in light of their local contexts, avoiding generalisation to explore underlying attitudes about various social issues. He encourages new ways of reading graphic design that take into account a broader context for graphic design activity, rather than broad views that discourage the understanding of difference and the means by which graphic design communicates cultural values. With a foreword by Steven Heller.Additional ISBNs9781474299398Reading Graphic Design History: Image, Text, and Context 1st Edition is written by David Raizman and published by Bloomsbury Visual Arts. ISBNs for Reading Graphic Design History are 9781474299381, 1474299385 and the print ISBNs are 9781474299411, 1474299415. Additional ISBNs include 9781474299398.